Category: DraftMessage.com

10 examples of effective press releases + a template to download

Press releases are alive and well. They’re a staple of the PR professional’s world helping them to increase brand visibility and awareness, that is, providing they’re well written. If you’re sending releases but struggling to land coverage, it’s time to go back to the drawing board and rethink what you’re communicating and how. To help spark some inspiration, we’ve gathered...

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How to Write Press Releases With 21 Examples and 7 Templates

Every marketer should know how to write an effective press release. They’re essential for ensuring the media and public know your latest news. Plus, they can be cost-effective. Aside from paid distribution, they only cost your time to write. However, you need to know how to write them well. Journalists[1] are extremely busy and only respond to the best pitches[2]...

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